SimpleWorks: Empowering Businesses with Robust and Scalable CRM & AI Solutions

Evidently, SimpleWorks has prominent customers in the insurance, banking, and financial services industry with thousands of CRM users across the Asia Pacific.

“SimpleWorks’ solutions are known across the industries for providing comprehensive, robust, and feature-rich solutions at half the cost of other top-tier equivalent solutions that can scale to any level and integrate with any existing systems,” says Indraneel Fuke, Founder and Director of SimpleWorks. Their offerings are highly customizable to precisely meet customer requirements with the capability of both, on-cloud or on-premise deployments.

Fuke cites of an interesting case study where SimpleWorks’ is assisting one of the prominent general insurance companies in Asia that processes more than 1,000 motor insurance claims per month. In order to maintain operational efficiency, the client contracted SimpleWorks to provide an AI-based motor accident claims processing and chatbot solution. The motor accident claims processing AI from SimpleWorks automates the process of analyzing the accident images sent by the customer through their mobile app, identifies the vehicle type and various parts appearing in the images, assesses damage level of the identified parts and prepares a claim settlement recommendation to assist the claims processing team. This is expected to significantly lower the time taken to process high-volume small motor claims and will allow the earlier human judgment based claims assessment process to be efficiently augmented (or replaced) by fast, accurate, and consistent AI. The AI-based chatbot solution from SimpleWorks acts as 24x7, multi-lingual virtual assistant for internal teams and customers for answering FAQs, check claim status, submit new claims, complete documentation upload to support existing pending-input claims, and more.

SimpleWorks is further investing in several AI-based technologies to solve the current and future challenges faced by insurance companies. For example, the company is working on leveraging trained AI-based models to predict the lapse or non-renewal of insurance policies. SimpleWorks is also working on advanced, voice-enabled, AI-powered virtual assistants that will not only help with general FAQs, and specific enquires, but also complete payment transactions. “These virtual assistants could be deployed over Alexa or Google home,” explains Fuke.